The Global Motorcycle brake-by-wire (BBW) systems market was valued at USD 75.81million in 2022 and is projected to reach USD 856.21 million by 2030, registering a CAGR of 40.5 % for the forecast period 2023-2030.
Market Definition
Motorcycle brake-by-wire (BBW) systems are advanced electronic braking systems that control the brakes of a motorcycle using electronic signals rather than traditional mechanical linkage. These systems utilize sensors, electronic control units (ECUs), actuators, and other electronic components to modulate and control the braking force applied to the wheels. The key advantages of motorcycle brake-by-wire systems include improved safety, enhanced control, and the potential for advanced features such as an anti-lock braking system (ABS), traction control, and electronic stability control (ESC). These systems can also provide more precise and customizable braking performance, allowing riders to tailor their braking preferences according to different riding conditions.
The motorcycle brake-by-wire (BBW) systems market is fueled due to Motorcycle manufacturers focusing on rider safety, integrating advanced features like brake-by-wire systems for precise control and improved braking performance. The growing demand for advanced technology in motorcycles is driving the adoption of these systems. BBW, part of this trend, replaces traditional mechanical control systems with electronic ones, offering greater flexibility in designing advanced braking and traction control systems. Motorcycle manufacturers are focusing on rider safety, integrating advanced features like brake-by-wire systems for precise control and improved braking performance. The growing demand for advanced technology in motorcycles is driving the adoption of these systems. BBW, part of this trend, replaces traditional mechanical control systems with electronic ones, offering greater flexibility in designing advanced braking and traction control systems.
Market Size:
- 2022: USD 75.81million
- 2030: USD 856.21 million
- CAGR (2023-2030): 40.5 %
Motorcycle brake by wire (BBW) systems market Dynamics
Drivers : Increasing adoption of ride-by-wire technology:
Ride-by-wire technology, which replaces traditional mechanical linkages with electronic sensors and actuators, offers numerous benefits such as improved throttle response, enhanced fuel efficiency, and advanced safety features. As motorcycle manufacturers strive to meet the growing demand for high-performance and technologically advanced bikes, the adoption of ride-by-wire technology has become increasingly prevalent. This trend is expected to drive the growth of the Motorcycle brake by wire (BBW) systems market as well, as these systems complement and integrate seamlessly with the ride-by-wire technology. Motorcycle brake by wire systems utilize electronic sensors and actuators to provide precise control over the braking system, resulting in improved braking performance and safety. Additionally, these systems can be integrated with other advanced safety features such as anti-lock braking systems (ABS) and traction control, further enhancing the overall safety of the motorcycle. As riders continue to prioritize safety and performance, the demand for motorcycle brake by wire systems is projected to increase in the coming years.
This growing demand is also driven by the increasing adoption of electric motorcycles, which rely heavily on brake by wire technology. Electric motorcycles, with their instant torque and regenerative braking capabilities, require a highly responsive and efficient braking system. Brake by wire systems, with their electronic control and quick response time, are well-suited to meet these requirements. Moreover, as motorcycle manufacturers strive to meet stricter emission regulations, the integration of brake by wire systems with regenerative braking technology can help improve energy efficiency and reduce carbon emissions. Overall, the future of motorcycle braking systems lies in the advancement and widespread adoption of brake by wire systems. These systems offer numerous benefits such as improved safety, reduced braking distance, and enhanced control. With the ability to modulate braking force based on various factors, brake by wire systems can provide a more tailored and precise braking experience for riders. As technology continues to evolve, we can expect to see further advancements in brake by wire systems, making them an integral part of motorcycles in the future.
For instance, Yamaha debuted ride-by-wire on the 2015 R1 and R1M models. They followed up by making the R1M one of the first to get linked BBW front and rear brakes for enhanced control.
Enhanced safety and control:
Motorcycle brake by wire (BBW) systems offer enhanced safety and control, making them a driving factor in the market. These systems utilize advanced technology to provide precise braking performance, allowing riders to have better control over their motorcycles. Additionally, BBW systems can incorporate features such as anti-lock braking systems (ABS) and traction control, further enhancing safety on the road. Furthermore, BBW systems can be customized to suit the individual preferences of riders, allowing them to adjust the brake sensitivity and response according to their riding style. This level of control not only increases rider confidence but also enhances overall riding experience. As motorcycles continue to evolve technologically, the demand for brake by wire systems is expected to rise, emphasizing their significance as a driving factor in the market.
One key advantage of brake by wire (BBW) systems is their ability to improve overall safety on the road. By replacing traditional mechanical linkages with electronic sensors and actuators,
BBW systems offer more precise control over braking, reducing the risk of accidents caused by human error or mechanical failure. This advanced technology allows for quicker response times and more efficient braking, giving riders an added layer of protection. Additionally, BBW systems can be customized to suit the individual preferences of riders, allowing them to adjust the brake sensitivity and response according to their riding style. This level of control not only increases rider confidence , but also enhances overall riding experience. With the ability to fine-tune brake settings, riders can feel more in tune with their bike and have a greater sense of control on the road. Furthermore, BBW systems can adapt to different road conditions, automatically adjusting the braking power to ensure optimal safety. This versatility makes BBW systems an invaluable asset for riders of all skill levels, providing a safer and more enjoyable riding experience.
For instance, Bosch, a leading supplier of automotive and motorcycle technologies, has introduced the Motorcycle Stability Control (MSC) system, which integrates several safety features, including ABS (anti-lock braking system) and TCS (traction control system), with the brake-by-wire technology. The MSC system is designed to enhance motorcycle stability and control, especially during sudden braking, acceleration, and when navigating challenging road conditions.
Customization and Differentiation
In today's competitive market, customization and differentiation have become crucial factors for the success of any product. This holds true for the motorcycle brake by wire (BBW) systems market as well. With increasing consumer demands and preferences, manufacturers are constantly striving to offer unique and personalized features in their BBW systems. This not only helps them stand out from their competitors but also allows riders to have a more tailored and enhanced riding experience. Additionally, customization and differentiation also play a significant role in attracting new customers and retaining existing ones. By allowing riders to customize their BBW systems according to their preferences, manufacturers can create a sense of exclusivity and ownership, which can be a powerful marketing tool. Moreover, differentiation in terms of performance, durability, and safety features can give manufacturers a competitive edge in the market, as riders are increasingly looking for advanced and reliable braking systems. Therefore, investing in research and development to constantly innovate and offer unique features is crucial for manufacturers to stay ahead in the motorcycle brake by wire systems market.
For instance, BMW Motorrad has integrated the Dynamic Brake Control (DBC) and Dynamic Traction Control (DTC) systems, along with ABS Pro (cornering ABS) technology, into their high-end motorcycle models. These systems work in conjunction with the brake-by-wire system, providing enhanced safety and performance. The integration of these advanced safety features not only sets their motorcycles apart from competitors but also caters to the growing demand for safer and technologically advanced motorcycles.
Recent Developments
In October 2022, Bosch announced it has developed a brake-by-wire (BBW) system for motorcycles that entirely eliminates the need for mechanical brake lines and hydraulic fluid. The system uses electronics and sensors to simulate the brake pressure and feeling of traditional hydraulic brakes. With this technology, the front and rear brake are activated using an electric actuator that is mounted directly on the brake caliper. The system is controlled by electronic control units that process signals from various sensors and instantly regulate the braking force applied.
In May 2021,German automotive parts supplier Continental AG announced it has acquired a minority stake of around 5% in Italian brake system manufacturer Brembo S.p.A. Continental paid around €245 million for the stake. The company said this investment is aimed at forming a long-term strategic partnership with Brembo to develop and commercialize brake-by-wire systems for two-wheeler applications.
In March 2021, German automotive parts maker ZF Friedrichshafen AG unveiled its new Brake-by-Wire (BBW) technology for motorcycles. The brake-by-wire system completely eliminates the need for hydraulic brake fluid. Instead, it uses electronic control units and electric actuators that are mounted directly on the brake caliper. ZF claims the system provides benefits like enhanced stability control, rear wheel lift mitigation, and on-demand integration of various advanced braking functions.
In November 2019, Austrian motorcycle manufacturer KTM announced that its 2020 motorcycle models would feature a brake-by-wire system developed in partnership with Bosch. The system eliminates conventional hydraulic brake lines and instead uses electronic sensors and ECUs to convert brake inputs into electronic signals. These are then used to activate electric motors that apply braking force.
In November 2018, BMW Motorrad unveiled its new 2019 S 1000 RR sports bike which featured a Partial Integral ABS brake-by-wire system. This system combines conventional hydraulic braking with electronic brake control for optimized braking performance. The hand brake lever actuates the front brake hydraulically for a natural feel.
Restraint : High cost of BBW systems
One major restraint in the Motorcycle brake by wire (BBW) systems market is the high cost associated with these systems. The advanced technology and components required for BBW systems often result in higher manufacturing and installation costs, making them less affordable for some consumers. Additionally, the high cost of maintenance and repairs for BBW systems can also be a deterrent for potential buyers. These added expenses can make BBW systems less attractive compared to traditional brake systems, especially for budget-conscious motorcycle enthusiasts. Moreover, the high cost of BBW systems may limit their adoption in emerging markets where affordability is a crucial factor. As a result, manufacturers in the Motorcycle brake by wire (BBW) systems market need to find innovative ways to reduce costs and make these systems more accessible to a wider range of consumers.
For instance, in 2017, Continental's MK 100 ABS system with integrated BBW was priced at around €700, over 3 times the cost of a basic motorcycle ABS unit. This put it out of reach for lower-end motorcycles.
One potential solution could be to explore partnerships with local manufacturers in emerging markets to leverage their expertise and lower production costs. Additionally, investing in research and development to improve the efficiency and reliability of BBW systems can help manufacturers justify the higher price tag. Ultimately, making BBW systems more affordable and appealing to budget-conscious consumers will be key to expanding their market share in both developed and emerging markets.
The threat of data hacking and malfunctioning:
As technology advances and motorcycles become more connected, the threat of data hacking and malfunctioning poses a significant restraint in the Motorcycle brake by wire (BBW) systems market. With BBW systems relying heavily on electronic components and communication networks, there is an increased vulnerability to cyber-attacks and system failures. Manufacturers must prioritize robust cybersecurity measures and ensure the reliability of these systems to address this growing concern among consumers.
By implementing strong encryption protocols and regular software updates, manufacturers can enhance the security of BBW systems and minimize the risk of data hacking. Additionally, conducting rigorous testing and quality control measures during the manufacturing process can help identify and rectify any potential malfunctions or system failures. Overall, addressing these concerns will not only ensure the safety and trust of consumers but also pave the way for further innovation and integration of technology in the motorcycle industry.
For instance, In 2018, BMW had to recall BMW HP4s superbike over an error in its Dynamic Brake Control system that could randomly activate linked braking and destabilize the motorcycle. In the subject motorcycles, the dynamic brake control (DBC) software may not have been properly calibrated during a previous recall repair. As a result, the front brake may be activated randomly by the DBC system, increasing the risk of a crash.
Challenges : Stricter regulatory environment
One of the challenges faced by the Motorcycle brake by wire (BBW) systems market is the increasingly stringent regulatory environment. Governments and regulatory bodies are imposing stricter safety standards and regulations on motorcycle braking systems to ensure the safety of riders. This requires manufacturers to invest in research and development to meet these new requirements, which can be a costly and time-consuming process. Additionally, complying with these regulations may also lead to longer approval processes before new BBW systems can be introduced into the market, further adding to the time and cost burden for manufacturers. However, these stricter safety standards are necessary to reduce the number of accidents and injuries caused by faulty braking systems. By implementing these regulations, governments aim to protect the lives and well-being of motorcycle riders, ultimately improving the overall safety of the road. Furthermore, the increased focus on safety in motorcycle braking systems also encourages manufacturers to innovate and develop more advanced and effective braking technologies, benefiting riders in the long run.
Failure of brake controller and Loss of sensor signals:
The failure of brake controllers and the loss of sensor signals are indeed critical challenges in the Motorcycle brake-by-wire (BBW) systems market, as they can significantly impact the overall safety and functionality of the braking system. These issues pose risks for riders and can potentially lead to accidents or malfunctions. While advancements in technology aim to mitigate these risks, these challenges continue to be of concern. A brake-by-wire system failure can result in a complete loss of braking function, posing a significant safety risk for the rider. This can be due to various factors such as electronic component failure, software glitches, or electrical issues. Sensor signals, including wheel speed sensors and inertial measurement units (IMUs), can also be lost, disrupting the system's proper functioning. Damaged sensors, wiring issues, or environmental factors can cause sensor signal loss, resulting in a loss of critical data required for informed braking decisions, compromising braking performance and overall safety. However, manufacturers and technology providers are continuously working on improving system robustness and redundancy to address these issues.
Opportunities : Rising Demand for Advanced Technology:
The increasing consumer preference for advanced technology in motorcycles has created a significant opportunity for the motorcycle brake by wire (BBW) systems market. With the rising demand for improved safety features and enhanced riding experience, motorcycle manufacturers are increasingly adopting BBW systems to meet these requirements. Additionally, the growing trend of electric motorcycles and the need for efficient braking systems in these vehicles further drives the demand for advanced BBW systems in the market. Moreover, the integration of advanced sensors and electronic control units in BBW systems enables precise and instantaneous braking response, enhancing the overall safety and control for riders. Furthermore, the incorporation of BBW systems allows for the integration of other safety features such as anti-lock braking systems (ABS) and traction control, further boosting their popularity among motorcycle enthusiasts. As the motorcycle industry continues to evolve, the motorcycle brake by wire systems market is expected to witness significant growth and innovation in the coming years.
Snapshot:
| Attributes | Details |
| Market Size in 2022 | USD 75.81 Million |
| Market Forecast in 2030 | USD 856.21 Million |
| Compound Annual Growth Rate (CAGR) | 40.5 % |
| Unit | Revenue (USD Million) and Volume (Kilo Tons) |
| Segmentation | By Type, By application, By Region |
| By Type |
|
| By Application |
|
| By Region |
|
| Base Year | 2022 |
| Historical Year | 2018 - 2022 |
| Forecast Year | 2023 - 2030 |
The rising motorcycle market:
The rising motorcycle market presents a significant opportunity for growth in the Motorcycle brake by wire (BBW) systems market. As more people are opting for motorcycles as their preferred mode of transportation, the demand for advanced braking systems is also increasing. This trend is driven by the need for enhanced safety features and improved performance in motorcycles, making it an ideal time for companies to invest in and develop innovative BBW systems tailored specifically for motorcycles. With the rising popularity of electric motorcycles, there is a growing need for BBW systems that are compatible with these eco-friendly vehicles. Additionally, the increasing adoption of autonomous driving technology in motorcycles further amplifies the importance of sophisticated braking systems. By capitalizing on this market trend and addressing the evolving needs of motorcycle enthusiasts, companies can establish a strong foothold in the Motorcycle BBW systems market and secure long-term success in this rapidly expanding industry.
Segment Analysis of the Motorcycle brake by wire (BBW) systems market
By Type
The multiple-channel segment held the largest market share in 2022:
By type market is sub segmented into single-channel and multiple-channel. Multi-Channel BBW Systems have independent control of front and rear braking. Allows more advanced features like cornering ABS but at higher cost. Holds a larger market share than single channel. These advanced systems are capable of controlling the braking mechanism on multiple channels, providing independent control over each wheel. They are commonly found in high-performance and advanced motorcycles, offering more precise and sophisticated control over the braking system.
On the other hand, Single Channel BBW Systems control the front and rear brakes through a single electronic control unit and actuator. Simpler and lower cost, but offer less flexibility than multi-channel systems therefore it holds Moderate market share.
By application
The electric motorcycle segment held the largest market share in 2022:
By application, the market is segmented into electric motorcycle and fuel motorcycle. Electric Motorcycles is Fast growing segment due to the implementation of BBW systems in electric motorcycles is focused on providing advanced and efficient braking control, considering the specific requirements of electric propulsion systems. These systems aim to enhance the overall efficiency, safety, and performance of electric motorcycles. As electric motorcycles readily adopt BBW for optimized brake force distribution integration with regenerative braking is a key growth opportunity. The demand for efficient braking solutions tailored for electric motorcycles is increasing as more consumers shift towards eco-friendly and electric-powered vehicles.
On the other hand, With the continued prevalence of traditional combustion engine motorcycles globally, the demand for advanced braking solutions in this segment remains significant. While the growth rate may not be as rapid as that of electric motorcycles, the stable demand for efficient and reliable braking systems in fuel motorcycles contributes to their sustained market dominance.
Regional Analysis
North America occupied the largest market share in 2022:
North America exhibited a growing demand for advanced motorcycle technologies, including BBW systems, driven by the increasing focus on rider safety and the adoption of stringent regulations related to vehicle safety standards. The region's well-established motorcycle industry and a strong emphasis on innovation and technology contributed to the growth of the BBW systems market. North America's stringent safety regulations and technological advancements have led to increased demand for advanced safety features, such as brake-by-wire systems in motorcycles. The region's focus on research and development has prompted manufacturers to integrate sophisticated braking technologies into motorcycles. Rider safety is a growing priority for North American consumers, who seek motorcycles with advanced features. The robust motorcycle industry, characterized by leading manufacturers and a significant consumer base, has facilitated the widespread adoption of advanced braking technologies. The North American market also has a significant demand for premium and high-performance motorcycles, with consumers seeking advanced features and cutting-edge technologies, such as brake-by-wire systems. This has further bolstered the dominance of the brake-by-wire systems market in the region.
Furthermore, the increasing popularity of motorcycles as a mode of transportation in developing countries such as India and China is expected to fuel the growth of the motorcycle brake by wire (BBW) systems market in the Asia Pacific region. Due to the rise in disposable income and changing lifestyles of consumers in these regions are contributing to the surge in motorcycle sales, thereby creating a demand for advanced braking technologies significantly increasing the demand for the Motorcycle brake by wire (BBW) systems.
List of the prominent players in the Motorcycle brake by wire (BBW) systems Market
- Continental AG
- Bosch
- BWI Group
- ZF TRW
- NXP Semiconductors
- Johnson Electric
- Advics (Aisin Seiki)
- Brembo
- Mando Automotive India Private Limited
- WABCO Holdings Inc.
- Zhejiang Asia-Pacific Mechanical & Electronic Co., Ltd. (APG)
- TWR Automotive Holdings Corp.
- ADVICS Manufacturing Ohio, Inc.
- EBC Brakes
- ZF Friedrichshafen AG
- Hitachi Automotive Systems, Ltd.
- ADVICS Co., Ltd.
- Nissin Kogyo Co., Ltd.
- Honda
Segmentation Analysis of the Motorcycle brake by wire (BBW) systems market
By Type
- Single-channel
- Multiple-channel
- Electric Motorcycle
- Fuel Motorcycle
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East & Africa
Impact of the COVID-19 Pandemic on the Motorcycle brake by wire (BBW) systems market:
The COVID-19 pandemic has had a significant impact on the motorcycle brake by wire (BBW) systems market. With lockdowns and restrictions on movement, the demand for motorcycles has decreased, leading to a decline in the sales of BBW systems. The pandemic may have influenced a shift in consumer preferences towards more affordable and practical motorcycle models, resulting in a reduced demand for high-end motorcycles equipped with advanced braking technologies, including brake-by-wire systems. Additionally, supply chain disruptions and manufacturing shutdowns have further affected the production and availability of these systems in the market. As a result, many motorcycle manufacturers have had to postpone or cancel their plans to incorporate BBW systems into their new models. The pandemic has also caused a shift in consumer preferences, with many individuals now opting for more affordable transportation options, such as bicycles or electric scooters, which do not require BBW systems. Despite these challenges, the market is expected to gradually recover as the pandemic subsides and economic activities resume. However, it may take some time for the motorcycle brake by wire systems market to fully regain its pre-pandemic momentum.
